Skagit Sign Co.

Artwork & file requirements

Using AI-generated artwork for signs, wraps and apparel

AI is a genuinely useful tool for exploring ideas, and we're glad when customers bring one in. But an image that looks perfect on your phone isn't always a file we can produce.

The bigger we print something, the more the quality of your original file matters. Here's what works, what doesn't, and how to get us something we can run with.

Our own badge, printed at four sizes from two kinds of file.

Vector fileBuilt from shapes

The badge as vector artwork, sharp at every size

Sharp at every size — business card to building sign.

Pixel fileWhat most AI exports are

Enough pixels at this size. Looks great.

Why your AI image may not work

The artwork itself is often fine. The problem is usually what's inside the file.

Vector vs. high-resolution artwork

Two kinds of files, two very different jobs.

Vector

Best choice

.ai (Adobe Illustrator)  ·  .eps  ·  .svg  ·  vector .pdf

Vector artwork is drawn with mathematical shapes instead of pixels, so it can be enlarged or reduced to virtually any size and stay crisp.

  • Business logos
  • Signs and lettering
  • Vehicle wraps and graphics
  • Cut vinyl
  • Apparel and embroidery
  • Promotional products
  • Large-format graphics

High-resolution raster

.tif  ·  .png  ·  .jpg

Raster artwork is made of pixels. At high resolution it produces excellent results, especially for photographs and detailed illustration.

The catch is that the file has to contain enough pixels for the finished size. A small image can't be enlarged indefinitely without going blurry or pixelated.

  • Photography
  • Detailed illustration
  • Printed backgrounds and full-color panels

Think of vector artwork as artwork that grows with your business — from a business card to the side of a building, without losing quality.

How to get us better artwork

Five things that make the difference between a file we can run and a file we have to rebuild.

  1. Download the largest file available When you're using an AI generator, choose its highest-resolution export option every time. It costs you nothing and it's the single easiest improvement.
  2. Keep the original Send us the file you downloaded — not a screenshot, and not an image saved from a website or social media. Every one of those steps throws away detail.
  3. Consider AI upscaling — with realistic expectations Upscaling adds pixels; it doesn't recover detail that was never there. It often works well on photographic content, and it can soften edges or invent odd details in lettering and logos. Worth trying, not a substitute for proper artwork.
  4. Have the artwork vectorized or recreated For logos, lettering and illustrations, professionally recreated vector artwork is usually the best answer — and you own a file you can use for everything after this project. Ask us for a quote; art time is billed separately from production.
  5. When in doubt, just send it Use our file upload page or email it over. We'll look at what you have and tell you whether it works for what you're making, or what it needs first. No charge for the look.

One note on ownership

AI-generated images sit on uncertain legal ground. Work produced entirely by AI generally can't be copyrighted in the United States, which means you may not be able to stop someone else from using a similar image. AI tools will also cheerfully produce something that closely resembles a trademarked logo or character.

By supplying artwork to us, you're confirming you have the right to use it. If you're building a logo you intend to own and defend, talk to us early — having it drawn as original vector artwork solves the production problem and the ownership problem at the same time.

Not sure if your file is good enough?

Every project is different. A file that's perfect for a business card may not hold up on a vehicle wrap or a building sign. Send us what you have and we'll tell you what will work best.

Our job isn't just to produce your project — it's to make sure the finished product looks its best.